Advocate Printing started in Pictou County, N.S. 129 years ago with a simple message.
The importance and relevance of the corporate adage remains today with the company, which has added operations in St. Stephen and Dieppe.
“It’s always been a family business that has worked on building relationships and being a positive voice in our communities,” said Tom Badger, general manager of the expansive Dieppe location and serves as the director of sales for New Brunswick.
Through times of economic and social challenges, Advocate is recognized throughout Atlantic Canada as a reliable provider of small to large scale printing projects. “Our focus is on winning customers, not orders, which has been a successful strategy for our company and mutually rewarding for our valued customer base,” said Badger, noting Advocate has worked with many of its clients for several decades.
“Creating true partnerships where customers recognize the exceptional value, our experience, and willingness to do whatever it takes, we help them in their business with effective communication materials.”

Advocate can produce cost-effective materials such as flyers, magazines, business stationary, forms, books, annual reports, signage, calendars, menus, vinyl and pop-up banners, brochures, newsletters, and direct mailing material. Advocate also offers thoughtful and professional marketing expertise, including photography services.
“Our only job is to support our customers and their needs,” said Badger, who has a thorough publishing background and has been with Advocate for nearly 13 years.
“Our operations are uniquely equipped to handle a diverse array of jobs with state-of-the-art technical software, equipment and enhanced capability.”
Advocate has also been an active partner with community-based organizations, including Legs for Literacy, New Brunswick Youth Orchestra-Sistema, Greater Moncton SPCA, Hospice, Karing Kitchen, Friends of The Moncton Hospital, Moncton Boys and Girls Club, Rotary Clubs, and many others.
Advocate, Badger noted, “believes in giving back to the community. Employees are encouraged to actively participate in volunteerism,” while the company has been generous with financial and product donations to non-profits and other agencies.